JB - Evaluation (3)

What kind of media institution might distribute your media product and why?

Our film opening was produced on an extremely low budget. This would mean that, due to budget constraints, we would be unable to fund any distribution - or hire any distribution companies to do the job for us. For this reason I would expect our production to only be exhibited in small art house cinemas.If our film opening was shot on a higher budget, however, it would be more likely to be seen in multiplex cinemas such as Odeon or Cineworld due to the high distribution budget, as well as the more professional look to the film itself due to the hiring of specialists such as costume designers, and buying props. The core horror audience would be the expected audience for a high-budget production of this theme, but our target audience would be a small and niche one instead because of the limited budget.